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Trademarks


 
 
D'nA - Automates Advertising

Corporations seek to maintain control of their brands at every point of contact with consumers and accelerate the rollout of advertising campaigns, while reducing escalating costs... D'nA is everything you have ever wanted, all in one place. The virtual agency is the self-service advertising and branding gateway to Manage, Create, Send and Publish Ads, Collateral, Packaging and Electronic Media...
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Colours

Colours is a reprographics company specialising in colour separations. Their expertise gave them the reputation of being able to match any colour that a project required. The rainbow coloured chameleon is highly visible on the company's many delivery motorcycles that buzz around the city streets. The company views the chameleon more as a mascot than a trademark and often refers to it as such. The artwork of the chameleon is an example of their work as the illustration is created in black line work while the rainbow colours change on every application of print and vehicle signs.
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ScreenTex

Screen printing (or serigraphy) experts at ScreenTex built a reputation for delivering first class reproductions on budget and on time. Their previous identity did not match their reputation thus ScreenTex called for tenders and Trademark Design won the project. Screen printing is a printing technique that uses a woven mesh screen to support an ink-blocking stencil. Our strategy was to design a trademark that will illustrate the basis of screen printing. The "S" trademark defines a positive and negative area. The positive (green) area forms a pattern of squares blending into circular forms,...
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The Agency

The Agency describes its creative ethos: "It is an anecdotal fact that computers and technology have compromised great creative ideas and have made creativity 'lazy'. How often do you see a piece of communication which stuns you with its techno-wizardry and special effects and then you ask yourself: "What was that all about?" Our creative ethos is to start with a white piece of paper and a pencil, moving from an intellectual understanding of the brand, to the soul of the brand and here, the big ideas are born".
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