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Trademark Design | Corporate & Brand Identity | Future thinking brand development group
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Trademarks


 
D'nA - Automates Advertising

Corporations seek to maintain control of their brands at every point of contact with consumers and accelerate the rollout of advertising campaigns, while reducing escalating costs... D'nA is everything you have ever wanted, all in one place. The virtual agency is the self-service advertising and branding gateway to Manage, Create, Send and Publish Ads, Collateral, Packaging and Electronic Media... Quality, Speed, Price and Control
  • D'nA creates designs and produces 100% Brand Compliance.
  • Slashes cycle time to market by up to 90% and delivers in seconds.
  • Reduces production costs by up to 80%.
  • Cuts Media Costs by last minute purchasing of unsold advertising space.
  • System management Controls Content, User Rights, Approvals, Production, and Rollout.
D'nA is easy to use, self-service and online 24/7. Anyone can create professional Ads in minutes via their web browser. Simply select a publication and size, then edit images, colours, and copy. D'nA will take care of every technical aspect and generate 100% Brand Compliant Ads, to any Publisher's specification, including pre-flight checks, using a single intelligent "Genius Template™". D'nA's workflow is role based and dependent on authorisation hierarchy for approvals. It's like having an Art Director, Media Manager and Reproduction Expert at your fingertips 24/7. Simple workflow:
Create: Designs for any Press, Magazine, Poster, Billboard, Flyer, Brochure, Collateral, Packaging, Web and Cell Phone Ad from a totally automated "Genius Template™".
Edit: Any media size, headline, body copy, font size, call to action flash, price and swop-out images, flash designs and colour options, dependent on the user's authorisation status.
Send: Final reproduction artwork files by email or directly to the Media Owner/Publisher/Printer's FTP site.
Publish: Media Owner/Publisher/Printer publishes the design 100% brand compliant and in accordance with Media instructions attached to the file. One size...Any size D'nA's engine processes the content of an intelligent "Genius Template™" according to our International patent of "Relative Logic". A single "Genius Template™" will re-size, re-proportion and re-format any design in seconds, to any size and specification of any publisher's title, world wide. Click here to link to D'nA

 
The Virtual Agency D'nAD'nA
 

"D'nA will save IBM $30 to $40 million per annum"
David Lane
Director Publishing worldwide
IBM UK

"D'nA is like 'Quark online'
Duncan Stokes
Creative Services Director
Ogilvy & Mather UK.

"With all its functions and cost saving, D'nA is a no brainer"
Phil Brookes
CEO
STARCOM AU

"It does what it says on the box"
David Russell
Managing Director
Electronic Solutions UK

"Having conducted a global audit, D'nA is the best I found"
Rob Fauver
IT Vice President
Grey North America

"Seeing a demo of D'nA we had to get the system"
Jeff Keene
CEO
Keene's Repro Sevices UK

"I've reviewed many automated systems, D'nA is the only one that will deliver what I want"
Steve Parish
CEO
TAG UK, USA

"D'nA is the only system I am considering"
Anil Noorani
Technical Director
Seven worldwide

"D'nA is going to transform the way we do business"
Steve Mills
Client Service Director
BBH worldwide

"The most crucial element to meeting BMW's brief for a dealer advertising system is resizing and reformatting ads from a single template. D'nA is the only supplier that offers this"
Duncan Ogle-Skan
Client Service Director
EMO UK

"D'nA is the most advanced, why re-invent the wheel?"
Torben Pedersen
Managing Director
Intellidoc NO

"D'nA will ensure 100% brand compliance"
Bo Linnemann
Senior Partner/Founder
Kontrapunkt DK