Trademarks
Sigma Motor Corporation was formed when Anglo American acquired the company. Sigma’s primary brand was Chrysler and latter took on the assembly of Mitsubishi, Colt, Peugeot and others. Trademark Design developed the logo from the ancient Greek symbol meaning "the sum of" which symbolically conveyed both the Greek and 2-way traffic. The project was fast tracked as the national dealer network had contractual deadline to re-brand from Chrysler to Sigma in less than 6 months.
+Trademark-Design