Trademarks
Our Client was conscious of the large quantity of various administration forms in the life assurance industry and requested an identity that would be economic to reproduce. With this in mind Trademark Design set out to create a memorable yet simple design that could be printed in a single colour. After concluding our research it became apparent the ultimate solution was to create the identity in black and white. This maintained the same identity whether the forms where lithographically printed of simply photocopied.