Trademarks
The Montevetro residential development occupies a site at Battersea Reach, south of the Thames and looking across to Chelsea's Cheyne Walk London. The Architect: Richard Rodgers Partnership. The primary design is that of a technically advanced yet minimalist wedge of glass. Trademark Design voluntary designed the graphic interpretation of the icon that included the wedge logo, symbolic of the building's "Mountain of Glass" form. Signage and stationery are also represented in a minimalist for as not to interfere with the primary building icon.
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