Trademarks
Beecham's brand, ll debut, had been revitalised with a hypo-allergenic ingredient for their skin care range. Trademark design proposed a strategy of creating a contemporary package presentation. A horizontal rectangular glass container was sourced then dipped in a bright white coating. A new screw closure was moulded then a brushed aluminium sleeve pressed over the h.d.p.e. closure. A minimal label design and carton presented a value added image to the once tired brand. The brand was marketed in 25ml and 50ml. The design won a gold Clio statue in New York.
+Trademark-Design