Trademarks
A creative and style conscious client's worldly travels took them to interesting cosmopolitan and remote locations. This formed the basis for them to market objet d'art. Trademark Design's strategy was to package the company to look as if every artefact was a gift. This was achieved by the label becoming the trademark and the positioning promise endorsing the adventure and mystic of every item sold. Vivid, primary colours contrasted with artefacts, giving the item attention to jump out at you.