Trademarks
Fleet Science is planned to become a leading fleet management and maintenance leasing organisation for the commercial and public sectors. They understand the business challenges and will design a fleet solution bespoke to their client's specific requirements. Fleet Science is committed to reducing costs through efficient operating knowledge. Trademark Design provided initial conceptual thinking and schematic visualisation of the primary items for the identity. The chosen concept revolved around the apex of management controlling the satellite client fleets. The amber colour was chosen for its association of being alert.