Trademarks
The Disprin brand is a household name in pain relief, however had over time become diluted. The design strategy was to evaluate all of the elements on the cartons and foil sachets, refine all the key components and dispense with the obsolete additions. A new directional graphic device was added to aid the communication of fast relief. Colour differential between the regular strength and the fast relief variant is a significant improvement as both cartons are 3 colour print with the background colour simply being reversed.