Trademarks
Count Pushkin Premium Vodka is the luxury vodka authentically associated with Russian royalty - the symbol of nobility owned by the people. The brand has undergone a number of upgrades and changes through the years. It has always been positioned as an up-market product, with strong emphasis on nobility and tradition. Trademark Design has undertaken a project of exploration design. The direction of the brand was seeking a strong visual link to its original concept of the drink of Russian nobility. This schematic encompasses 2 opportunities: The reverse letter "N" to simulate a Cyrillic letter form and the use of a crest similar to the Russian state crest.